as AI requests are starting to flood us completely, and actually ideas are comming from directors based on capabilities they have seen in some AI demo…
I dont want to go into the depth of why this all sucks or doesnt , but we cant be standing still and need to “play ball” with our clients.
My current approach is to quote every AI request in 3 Ways
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We find a commercial tool (there are updates/new tools EVERY WEEK) that does what we want , this is cheap but we cant even start to predict the outcome, so we cant GUARANTEE this will work and we might be left with garbage and still waste money on it, its “worth a shot” . Adding some comp to combine different AI tool results e.t.c
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We train our own models, possibly do some combining of traditional and AI tools to get somewhere, mid level approach, higher chance of working if 1) doesnt and can use stuff from 1) to enhance it but its still parts blackbox AI that we cant fully controll, so lots of trial and error
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sure-shot this will work 100% , we do it fully classic we can controll everything but itll be CRAZY expensive , lets say instead of a deepfake like 1 and 2) this is fully digi-double hand animated.
How do you tackle the pricing and stuff for these kinds of jobs? its so difficult not knowing what could happen and the clients mostly dont want the risk …